LOIM+ETFS Fixed Income video
Having investigated LOIM+ETFS’ offer in verbal and written forms, it became clear that the Fundamental Fixed income process was at its most understandable as a story.
Following stages of Client liaison, Ideas, Copywriting and Creative Storyboards, we had a video that could inform all the way from expert to hobbyist.
The style adhered to the brand look and feel we established for the coming together of LOIM+ETFS for this special project.
